CI战略:干不下去了,有三种情况可能会使你想要退出,怎样克服?

 

从来没人说过做一个企业家是容易的事。事实上,这是人生旅途中最艰难的道路之一。尽管我们可以很简单不这样做。当配偶告诉你是时候放弃了你能坚持吗?许多人放弃了他们的梦想,并且最终也放弃了配偶。那真是一生中两个最大的损失。CI战略Mikeyuong...




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CI战略No one ever said that being an entrepreneur is easy. Matter of fact, it's one of the hardest paths to travel down in life. We don't do it for how easy it is, though. We become entrepreneurs because of a higher calling. Something inside us forces us to choose this way of life -- despite the difficult situations we face that may ultimately make us quit.

从来没人说过做一个企业家是容易的事。事实上,这是人生旅途中最艰难的道路之一。尽管我们不这样做是多么容易。然而我们因为更高的要求而成为企业家。我们在内心存在的某种东西驱使我们 选择这种生活方式—虽然我们面对的困境最终可能会让我们放弃。

I've personally been on this journey since 2010 and dozens of times I've wanted to quit, get a job and be "normal." But something inside me wouldn't let the dream go. Like you, I've known I have something special and have been willing to do whatever it takes to to make my dreams come true. The journey has been totally worth it. All of it.


我个人已经从2010年开始踏入这个旅程并且我已经想退出几十次了,找份工作和成为“正常人”。但是我内心深处不会让梦想远去。像你,我已经知道我有些特殊的东西,并且无论实现我的梦想需要花费什么我都愿意去做。这段旅行已经完全值得了。包括它所发生的所有的事。

The most trying times, in fact, actually develop the best entrepreneurs. The world is littered with people who set out to accomplish their dreams, then quit at the first sign of adversity. There are plenty of people who will tell you, "I tried it and It doesn't work." Here are three of the trying situations that were the likely reason.

最艰难的时候,事实上,是实际发展一个最好的 企业家的时候。世界上到处都有人出发想去实现他们梦想,然后就会在最初碰到逆境时退出。会有很多人告诉你,“我试过了但是没有用。”这里有三种尝试的情况可能是原因。

1. They all said 'It won't work.'

他们都说:“它不会起作用。”

You've hit up every prospect you can think of and none of them "got' your vision. Some may have even told you that what you're doing is a horrible idea. The problem is, most entrepreneurs are not salespeople. They struggle to make sales, but not everyone can close them.

你已经达到了你能想到的每个预期但是没人明白你所想的。有些人甚至会告诉你,你现在在做的是很糟糕的主意。问题是,大多数企业家不是推销员。他们努力去推销,但是不是所有人都会接近他们。

That's too bad because, in sales, we are taught that every "no" gets you that much closer to a "yes." As an entrepreneur, sometimes you may overlook your need to be a salesperson. After all, lots of people wish they were entrepreneurs, but few set out to be in sales. It's a major part of the game, though, and cannot be avoided.

那太糟了,因为在销售上,我们被教导说每个“不”都会让你更接近于一个“是”。作为一个企业家,有时你会忽视你需要去变成一个销售员。毕竟,很多人希望他们是企业家,但是很少人从销售开始。这是这个游戏的主要部分,不能避免的。

When I first started out doing social media management, back before it was cool, people would say, "You can't make money from Facebook," and "Get out of my office" on a regular basis. I did do a speaking gig for a real estate company one time. The manager of the brokerage came up to me afterward and commenced to tell me everything I had done wrong, and why I'd never see success. The experience almost broke me.

当我第一次开始做社交媒体管理时,之前觉得它是很酷的,人们经常会说,“你不能从Facebook上赚钱,”和“离开我的办公室”。我曾经为房地产公司确实做过一次演讲。经纪公司的经理后来向我走来并且开始告诉我我所做的一切都是错的,和为什么我从来没有看到成功。这段经历几乎打破了我。

Here I was, starting out, doing all I could do, and this seemingly successful manager was telling me my dream was not ever going to come through. I wanted to quit, but instead, I used his negativity to fuel my energy and hunger for success. So, the lesson is: Never listen to people who say you can't. Just because they have limiting beliefs doesn't mean you have to. Here I am, five years later, and I'd say that, yes, my original vision was correct.

此时我,开始,在做我能够做的所有事情,并且这个看起来很成功的经理告诉我我的梦想永远不会成功。我想过要退出,但是相反的, 我用他的否定去填满了我的活力和对成功的渴望。所以,这个教训是:决不要听那些说你不能的人。只是因为他们有限制性的信仰,不意味着你也得是。五年后,我在这里,我会说,是的,我最初的设想是正确的。

There is a lot of money to be made from social media; examples are everywhere.

有很多钱从设计媒体赚来的;例如,每个地方。

2. The money is all gone.

钱都没了

Most of us start out with little to no money. When I started Hardcore Closer LLC, I had to move in with my-then in-laws. It was embarrassing. Worse, I had to take a job, too. That job required me to give up on being an entrepreneur from 8 a.m. to 9 p.m. Mondays through Saturdays. I didn't let that stop me, though. I worked after hours, I worked on my lunch break and I kept the dream alive while working for someone else.

我们中大多数人开始是一点钱到没有钱。当我开始Hardcore Closer LLC时,我不得不搬去和我的亲戚住。那是很尴尬的。更糟的是,我也需要一份工作。那份工作要求我从早上8点到下午9点放弃成为一名企业家。周一到周六。可是我没有让那阻止我。工作完毕之后,我在午休时候工作然后在为别人工作的时候也要保持梦想常在。

I used the money from my job to fuel my dreams. I made the ultimate, embarrassing scenario reality: grown man living with in-laws, chasing an improbable dream, working a real job. Even the people at my workplace teased me. It didn't matter, though. As soon as I made enough money to get back to my dream, I once again became a full-time entrepreneur.

我用工作得来的钱去供给我的梦想。我最终让一个很尴尬的情节成为了现实:成年男子和亲戚生活在一起,追寻一个不太可能的梦想,做一份实在的工作。甚至人们在我上班的地方取笑我。但是没关系。一旦我赚够钱重新回到我的梦想,我会再次变成一名全职企业家。

So, the lesson is: Don't be afraid to do what you need to, in order to keep money flowing in. You won't realize how important a good credit score is until you no longer have one. No great reward ever came without great sacrifice. Don't let that side income deter you from sticking with your dream, either. It's easy to get tired or comfortable and quit the entrepreneur life. But, don't. It's impossible to win if you quit.

所以,这个教训是:为了保持资金流入,不要担心去做你需要做的事。你不会意识到一个良好的信用积分有多重要,直到你不再有的时候。没有很大的牺牲就不会有很大的奖励。也不要让收入方面去阻止你坚持你的梦想。会很容易感到厌倦或者过于舒适并且退出企业家生活。但是,不要这样。如果你退出了就更不可能赢了。

When the money is all gone, do what you need to do to replenish it. Seek investors, more clients, a partner or whatever it takes to keep the dream alive. As soon as you give up, the chances of the dream coming true are gone. Money is all over and if your dream is that good to you, someone out there will invest in you to make it come true.

当钱都没有了,做你需要做的事情去添补它。寻找投资者,更多的顾客,一个合作伙伴或者无论什么能让梦想生存的。一旦你放弃了,梦想实现的机会也就消失了。钱全都完了但是如果你的梦想对你是好的,有些人会投资你来让它实现。


3. Your spouse is telling you to throw the towel in.你的配偶告诉你认输吧。As I said, not everyone is cut out for this life. Oftentimes that includes the person we have chosen to travel through life with. My ex had a hard time dealing with my roller-coaster lifestyle. It had all been fine when I had to go without, but when it was her turn, she wasn't having it. Sometimes the people closest to you work the hardest to keep you down.

正如我所说的,不是每个人都适合这种生活。大多数时候也包括我们选择的一起走过人生的人。我的前任很难处理我过山车式的生活方式。当我没有去到这种方式时一起都很好,但是轮到她时,她不却不行。有时人们最亲近的人让你失望是最难过的。

Not being able to give the people around you what they need hurts, especially for men, who may embrace their traditional societal role as family providers. When the person who knows you the most is telling you it's time to give up, you feel it. What's worse is, many people give up on their dreams, and ultimately their spouse, too. That's two colossal losses in one lifetime.

不能给你周围的人带来伤害,特别是男人,他们可能包含传统的社会角色,正如家庭提供者。当最了解你的人告诉你时候放弃了,你感受到了。更糟糕的是,许多人放弃了他们的梦想,并且最终也放弃了他们的配偶。那真是一生中两个最大的损失。

People change over time. Life can lead people down different paths. As crazy as it sounds, your dream is the most important thing in your life. Plenty of jobs will be there for you. Plenty of women/men will be there for you down the road. We only get one shot to make a dream come true. So, the lesson is: Don't let anyone or any one event keep you from making it happen.

人们随着时间而改变。人生会引导人们沿着不同道路。就像听起来那么疯狂,你的梦想是你生命中最重要的事情。很多工作会来到你身边。很多女人或男人会在你沿途的路上。我们只有一次让梦想成真的机会。所以,教训是:不要让任何人或任何事阻止它发生。

Losing a spouse over a dream is tough. No one talks about it, but it happens a lot. Logically though, if the person you love the most is telling you to give up on your dream, is that really the person you should be with?

失去配偶的梦想是艰难的。没人谈论它,但却经常会发生。逻辑上虽然这样,如果你最爱的那个人告诉你放弃你的梦想,那这个人真的是你应该一起的么?

The bottom line is, if you're facing adversity, you're most likely doing something right. The universe tests us to see if we are worthy of what we are trying to earn. If you quit, your only award is the title "quitter." But if you win, you win all sorts of awards. I now have three cars and a penthouse in one of the nicest buildings in Dallas. And to think that just a few years ago, I was homeless and going through a divorce.

本质内容是,如果你正在面对困境,你最有可能做正确的事。宇宙在测试我们,想要知道是否我们值得我们在努力获得的。如果你退出,你只会得到“轻易放弃的人”的头衔。但是如果你赢了,你会赢得各种荣耀。我现在有三辆车和在达拉斯最好的建筑之一的顶层公寓。想一想就是几年以前,我还是无家可归和经历离婚的人。

But the dream paid off, and I found someone willing to chase it with me. Stick with it, and you will, too.

但是梦想实现了,并且我发现有人愿意和我一起去追逐它。坚持梦想,你也会实现的



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